Business Insights

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business insights

The dashboards in the Business Insights section include Accounts and Discovered Accounts. Each dashboard will give you insights into what accounts your customers are utilizing in addition to your institution's accounts.

Discovered Accounts

Discovered Accounts leverages existing transactional data to find these outside accounts — it does not rely on users connecting those accounts to MX software.

Consider, for instance, one of your checking customers; their transactional data shows a monthly payment to the competing Epic Bank's credit division. Discovered Accounts will see this — along with every other user making payments to Epic Bank, and tell you not only who they are, but how much money you're losing to Epic Bank each month. With that knowledge, you can target the user to encourage them to transfer their Epic Bank balance over to you by offering a credit card with a lower APR, etc.

Available Charts

  • accounts.png
    The Accounts dashboard charts show information about the following:

    • Total accounts:
      • This is a real-time number of all internal and external accounts. An internal account is an account opened, provided, and serviced by your institution. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Total internal accounts:
      • This is a real-time number of internal accounts. An internal account is an account opened, provided, and serviced by your institution.
    • Total external accounts:
      • This is a real-time sum of external accounts. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Total accounts by month:
      • This is the number of internal and external accounts for the past 12 months, shown month by month. Internal and external account totals are counted on the last day of each month.
    • Total accounts by type:
      • This is the real-time number of internal and external accounts, organized by account type. An internal account is an account opened, provided, and serviced by your institution. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • External accounts by organization:
      • This is the real-time number of external accounts held with each third party organization. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • External accounts by interest rate:
      • This is the real-time number of external accounts, organized by the account’s interest rate. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Users with internal accounts:
      • This is a real-time sum of users with at least one internal account. An internal account is an account opened, provided, and serviced by your institution.
    • Users with external accounts:
      • This is a real-time sum of users with at least one external account. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Internal accounts per user:
      • This is the real-time measure of all internal accounts, divided by all users with at least one internal account. This gives an idea of how many internal accounts a user has, on average.
    • External accounts per user:
      • This is the real-time measure of all external accounts, divided by all users with at least one external account. This gives an idea of how many external accounts a user has, on average.
    • Users with accounts by month:
      • This is the number of users with internal and external accounts for the past 12 months, shown month by month. These totals are counted on the last day of each month.
    • Users with accounts by account type:
      • This is the real-time sum of users with internal and external accounts, organized by account type. An internal account is an account opened, provided, and serviced by your institution. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Users with external accounts by organization:
      • This is the real-time sum of users with external accounts held with each third party organization. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Users with external accounts by interest rate:
      • This is the real-time sum of users with external accounts, organized by the account’s interest rate. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Total internal account balances:
      • This is a real-time sum of internal account balances. An internal account is an account opened, provided, and serviced by your institution.
    • Total external account balances:
      • This is a real-time sum of external account balances. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Average internal account balance:
      • This is a real-time measure of total internal account balances, divided by the total number of internal accounts. An internal account is an account opened, provided, and serviced by your institution.
    • Average external account balance:
      • This is a real-time measure of total external account balances, divided by the total number of external accounts. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • Total account balances by month:
      • This is the sum of internal and external account balances for the past 12 months, shown month by month. These totals are counted on the last day of each month.
    • Total account balances by type:
      • This is the real-time sum of internal and external account balances, organized by account type. An internal account is an account opened, provided, and serviced by your institution. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • External account balances by organization:
      • This is the real-time sum of external account balances held with each third party organization. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.
    • External account balances by interest rate:
      • This is the real-time sum of external account balances, organized by the account’s interest rate. An external account is an account opened, provided, and serviced by any third party organization, which your customer has connected using MX APIs or money management features.

    Disclaimer: The functionality of this software varies depending on which financial institution you use. Not all content in this help center will apply to your experience.

  • discovered_accounts.png
    The Discovered accounts dashboard charts show information about the following:

    • Total discovered accounts:
      • This is a real-time number of all discovered accounts. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Users with discovered accounts:
      • This is a real-time sum of users with at least one discovered account. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Discovered accounts per user:
      • This is a real-time measure of total discovered accounts, divided by total users with discovered accounts. This gives an idea of how many discovered accounts a user has, on average.
    • Users with discovered accounts by month:
      • This is the number of users with discovered accounts over the last 12 months, organized by account type and shown month by month. User totals are recorded on the last day of each month.
    • Users with discovered accounts by account type:
      • This is a real-time comparison of users with discovered accounts, organized by account type. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Users with discovered accounts by organization:
      • This is the real-time sum of users with discovered accounts held with each third party organization. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Total transaction volume to discovered accounts:
      • This is the all-time dollar amount sum of transactions sent to discovered accounts. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Total transactions to discovered accounts:
      • This is the all-time number of transactions to discovered accounts. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Average transaction volume to discovered accounts:
      • This is the all-time measure of total transaction dollar amount to discovered accounts, divided by the number of transactions to discovered accounts. This gives an idea of the average transaction amount to a discovered account.
    • Total transaction volume to discovered accounts by month:
      • This is the transaction volume to discovered accounts, shown month by month for the last 12 months. Transaction volume totals are calculated by adding the dollar amount of all transactions to discovered accounts, for each month.
    • Total transaction volume to discovered accounts by type:
      • This is the all-time comparison of the transaction volume to discovered accounts, organized by account type. Transaction volume totals are calculated by adding the dollar amount of all transactions to discovered accounts, by account type.
    • Total transaction volume to discovered accounts by organization:
      • This is the all-time sum of the transaction volume to discovered accounts held with each third party organization. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Total discovered accounts by month:
      • This is the number of discovered accounts over the last 12 months, shown month by month. Discovered account totals are calculated at the end of each month.
    • Total discovered accounts by type:
      • This is a real-time comparison of the number of discovered accounts, organized by account type. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.
    • Total discovered accounts by organization:
      • This is the real-time sum of the number of discovered accounts, organized by the institution each discovered account is held with. A discovered account is an account opened, provided, and serviced by any third party organization, that has not been aggregated but has been identified through internal and external account transactions.

    Disclaimer: The functionality of this software varies depending on which financial institution you use. Not all content in this help center will apply to your experience.

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